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DANISH SELECTION spreads are based on old Danish Traditions with more than 180 years of experience with making fruit spreads.

The history of DANISH SELECTION dates back to 1834, when the “Strawberry Cellar” in Copenhagen began the production of spreads based on old traditions and original recipes.

The production concept has not been changed and it is still the very same as in the early years, although the production today takes place in a modern factory built to meet the demands of traditional home cooking.

The new production facilities ensure processing of DANISH SELECTION spreads in accordance with present international food standards.

As market leader in Denmark, with a market share of approximately 50% and export sales to several European markets as well as to selected markets overseas, DANISH SELECTION never compromises with quality. Only the very best fruits and ingredients are used.

The strengths of DANISH SELECTION spreads:

  • A large content of whole first-class berries and fruit pieces that emphasizes the natural fruit taste.
  • Prepared without boiling to preserve consistency, flavour and freshness with a genuine home-made taste.
  • Launched as a delicacy because of the fruity flavour supported by the low sugar content compared to traditional high sugar spreads.
  • The wide assortment offers the consumers a variety of well known as well as exotic spreads.

DS Catalogue 400gm - View Catalogue

Press Releases

View Catalogue - 2016 Updates from Danish Selection Fruit Spreads

View Catalogue - 2012 Mar - ST lifestyle 19mar12

View Catalogue - 2010 Mar - Fun-O-Rama 2010 Sponsors Acknowledgement

View Catalogue - 2009 Aug - 8 Days Aug 09

View Catalogue - 2008 Nov - L'Officiel Nov 2008

View Catalogue - 2008 Nov - Appetite Nov 2008

View Catalogue - 2008 Nov - Danish Selection Post Event Press Release

View Catalogue - 2008 Nov - Danish Selection Christmas Gift Set Press Release FINAL Nov 2008

View Catalogue - 2008 Oct - Ds in lifestyle Oct 2008

View Catalogue - 2008 Oct - Food & Travel Oct 08

View Catalogue - 2008 Aug - Danish Selection in The Straits Times Urban 29 Aug 2008

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